HD Videos
High-quality HD video has the power to transform a passive viewer into an engaged participant, making them feel as if they are truly experiencing your property. Just like the shift from standard TV to HD TV, professionally crafted video content offers a richer, more immersive perspective.
In today’s market, simply having HD footage isn’t enough—it must be combined with cinematic storytelling to create a visually captivating experience. The way the camera moves, the timing of each shot, and the strategic use of angles and effects can either capture a potential buyer’s interest or drive them to explore other properties.
Video Trends
Smart marketers, pay attention! The audience for online video is skyrocketing, and the sheer amount of video content available is expanding at an unprecedented rate, as these statistics clearly show.
- 78% of individuals engage with online videos weekly, while 55% watch them daily. (HubSpot)
- By 2020, online videos were projected to account for over 80% of global consumer internet traffic, with the U.S. reaching 85%. (Cisco)
- YouTube ranks as the second most-visited website, trailing only behind Google. (Alexa)
- A single minute of video is estimated to be equivalent to 1.8 million words in impact. (Forrester Research)
- Collectively, users consume over 500 million hours of video daily on YouTube. (Business Insider)
- 59% of executives prefer watching videos over reading text-based content. (Wordstream)
- 55% of viewers give their full attention to video content, making it the most engaging form of media. (HubSpot)
Social Video Statistics
With social media platforms increasingly favoring video content—following Facebook’s lead—video has become more essential than ever across all networks.
- Over one billion people—nearly a third of all internet users—are active on YouTube. (YouTube)
- 45% of viewers spend more than an hour each week watching videos on Facebook or YouTube. (HubSpot)
- Every day, Facebook users consume 100 million hours of video. (TechCrunch)
- Half a billion people watch Facebook videos daily. (Tubular Insights)
- Social videos generate an astonishing 1200% more shares than text and image posts combined. (Wordstream)
- On average, Facebook videos achieve 135% more organic reach than photo posts. (Socialbakers)
- Snapchat users stream 10 billion videos per day. (AdWeek)
Videos bring a property’s story to life, seamlessly weaving multiple perspectives into a compelling visual experience. At Total Access 3D, we craft each video to highlight the features of every property, considering the ideal length, target audience, and budget. Whether it's a captivating Google Earth fly-in, the integration of immersive 3D Showcases, or engaging video vignettes showcasing the surrounding neighborhood, our goal is to create a visually dynamic narrative that captures buyers' attention and drives engagement.